Blog

One of the most painful moments in brand-building is realizing the name you've fallen in love with isn't available. This happened to me, and here's how I pivoted and landed on an even stronger name while staying true to the brand I'd already built. When I first began developing my branding course, I intended to call it Create Brand Gold. At the time, the name made perfect sense. The concept of gold was already a part of my proprietary brand strategy methodology, the Brand Cha

I was delighted to have my entreprenerial story and Alicia Nagel Creative featured by Orlando Voyager magazine in their section, "The Change-Makers: Stories That Inspire." The article is below or you can read it here . Local Stories | March 4, 2026 | ORLANDO VOYAGER Meet Alicia Nagel of Alicia Nagel Creative, LLC Today we’d like to introduce you to Alicia. Hi Alicia, can you start by introducing yourself? We’d love to learn more about how you got to where you are today? I

Smart, practical ways to stay visible, build your email list, and get more value from the branded items you produce For small business owners, branding and brand strategy matter most when marketing dollars have to work harder. When you’re a company of one—or a very small marketing team—getting custom branded items produced often feels like something only bigger brands get to do. I love working with my fractional CMO clients on high impact branded items that are strategicall

"Why" is a core concern of brand strategy & marketing. My "why" is that I feel a calling to put my creativity to work for myself and others.

Use this bracket to figure out which Superbowl commercial is the champion this year!

Workshop recording - discover your organization's “why” and learn how to use it strengthen external marketing and internal communications.

Recently I had the pleasure of meeting Boyega Ajayi of Bolton Advisory Group in a mastermind group I'm a part of and nerding out on branding

I recently had the opportunity to pick the brain of an intellectual property lawyer, Melissa Spindler, on what small businesses and marketer

For project planning I like to be able to see the whole year at a glance, so this is year three that I've created a simple, printable 2024 y

How to use a neuro-linguistic programming tool called Logical Levels to help create the lasting changes needed to level up your business.