Brand Experience & Foodies

Posted on Feb 25, 2016
Brand Experience & Foodies

Brand experience and foodies are intertwined. The James Beard Foundation Awards restaurant and chef semifinalists were released earlier this month. As I perused the list, I couldn’t help notice that most of these restaurants offered a compelling dining experience and they had trendy and buzz-worthy brands. Brand experience and brand story are huge in the foodie […]

New Office Location: Ford’s 1914 Model T Factory

Posted on Jul 23, 2013
New Office Location: Ford’s 1914 Model T Factory

The world headquarters of Alicia Nagel Creative has moved! The new office location is now at The Ford Building in SE Portland. It was originally a Model T factory built in 1914 by Ford. I’ve been told snippets of history by other tenants and the proprietors. For example – the freight elevator is original to […]

Corey Arnold: Fishing in All the Right Places

Posted on Nov 16, 2012
Corey Arnold: Fishing in All the Right Places

Part of keeping the creative juices alive, is staying inspired. I do this in many ways such as going to art openings, reading blogs, creating things with my hands, and seeing other artists and marketers speak about their work. This morning at Creative Mornings (a global breakfast lecture series for creative types), I went to […]

Entrepreneurial Advice from Shelley Gunton: FIDO

Posted on May 31, 2012
Entrepreneurial Advice from Shelley Gunton: FIDO

PSU has a Business Outreach Program where they choose a few minority-owned businesses each year to receive entrepreneurial advising from them. I’ve been working with them for a few years but my contract ends this year. The support has been wonderful. Last week they had an appreciation luncheon where we listened to several people talk, […]

Steal Like An Artist, by: Austin Kleon

Posted on Apr 24, 2012
Steal Like An Artist, by: Austin Kleon

Today I saw Austin Kleon give a short lecture on the topic of his recent book, “Steal Like An Artist” at the Museum of Contemporary Craft. I hope he doesn’t mind that I’ve already stolen a photo and a sketch of him. His book advises that if you don’t know where to start, begin by […]

ELEVATOR PITCH PRIMER: 8 Things To Keep in Mind

Posted on Feb 8, 2012
ELEVATOR PITCH PRIMER: 8 Things To Keep in Mind

  An elevator pitch tells someone what you do in as few words as possible while piquing as much interest as possible. It’s what we say when someone says, “Tell me about what you do.” If you’re a business owner or entrepreneur this is especially important, because you never know who is going to bring […]