About Grades of Green
Grades of Green is a non-profit organization working with local waste haulers to help Los Angeles schools adopt progressive recycling programs. View the Grades of Green website here.
- Apply existing brand to all new marketing efforts including event email invitations, flyers, website graphics and Facebook graphics.
- Create logo for Verte 2012 event and program initiatives.
- Promote events to increase attendance.
- Find creative ways to work the existing brand into new marketing materials.
- Created new illustrations and graphical elements that were in line with the existing brand.
- Wrote and edited text for digital communications to optimize appeal to target audiences and communicate succinctly.
Background photo by Alicia Nagel.