Marketers Need New Experiences to Be Effective – Step Outside Your Front Door

Posted on May 19, 2014
Marketers Need New Experiences to Be Effective – Step Outside Your Front Door

Marketers Need New Experiences to Be Effective  |  If you want to communicate your point to someone, the first thing you do is to get their attention, then you speak clearly in language they understand, being sure your comments aren’t too pushy or self-centered, and you wrap things up before becoming long-winded. This is easy […]

Starting A Career in Branding, Design or Marketing

Posted on May 15, 2014
Starting A Career in Branding, Design or Marketing

What’s it like doing what you do? How can I do it too? These question come up quite a bit from students, recent grads, and from people looking for a career shift or to go out on their own. One student emailed me 10 questions which I’ve answered below. I’ve also included insight from others […]

The 5 Stages of Getting To Know Your Audience

Posted on Jan 30, 2014
The 5 Stages of Getting To Know Your Audience

NOTE: I’ll be giving a 1-hour talk on this topic on February 12, 2014 from 12noon-1pm at Anvil Media – please join us! It’s free and lunch is provided. Details During a more extensive branding process, there is a point at which we consider the target audience in depth. Those of you who went to […]

New Office Location: Ford’s 1914 Model T Factory

Posted on Jul 23, 2013
New Office Location: Ford’s 1914 Model T Factory

The world headquarters of Alicia Nagel Creative has moved! The new office location is now at The Ford Building in SE Portland. It was originally a Model T factory built in 1914 by Ford. I’ve been told snippets of history by other tenants and the proprietors. For example – the freight elevator is original to […]

Social Media: Basics Worksheet, Recent Praise, Speaking Event

Posted on Jul 16, 2013
Social Media: Basics Worksheet, Recent Praise, Speaking Event

I’ll be weighing in on social media best practices at this Friday’s OEDA Summer Conference in Corvallis. The event will include an address from the Corvallis Mayor, growth stories from four successful local start-ups, see four panelists weigh in on how to use social media to drive business, and more. I’ve prepared this Social Media […]

Event: Crowd-Sourced Font Design

Posted on Mar 27, 2013
Event: Crowd-Sourced Font Design

Come play with us this Friday and Saturday! I’ll be leading folks through this design experiment at BarCamp’s new Digital Interactivity and Mini-Maker Expo. If you’re not familiar with Barcamp, info about it is below too. BarCamp is 2 days – Friday evening and all day Saturday, 3/29-30. It’s a free event but fills up […]

Chipotle Bag: Mistake Cover-up or Insider Joke for Graphic Designers?

Posted on Mar 19, 2013
Chipotle Bag: Mistake Cover-up or Insider Joke for Graphic Designers?

Chipotle is one of my favorite healthy-ish, cheap, quick, places for lunch. I especially love it when I get one of their to-go bags with Lorem Ipsum emblazoned on the side. Why? When designers are creating a layout but don’t have text yet from the client, they will enter Latin placeholder text which starts with […]

New Desktop Backgrounds – free download

Posted on Jan 15, 2013
New Desktop Backgrounds – free download

I found myself digging through my files for photos I’ve taken for a project I’m working on, and realized I should be sharing these. I made four images into desktop wallpapers, available for free download here. Let me know if you end up using one! 🙂   1024px X 640px   1024px X 768px   […]